BrightTALK Premium Channel lets you better address your customers’ unique needs by offering unlimited and lengthy webcasts, and also provides more in-depth audience reporting. Like the BrightTALK™ Starter Channel, Premium Channel lets you set up and manage live webcasts, easily embed your Adobe Flash®-based channel into your website, and invite audience members to attend from wherever they wish without having to call in, download software, or endure distracting popup windows—audio comes through their computer. You can also leverage BrightTALK’s network of audiences from other channels to increase the attendance of your webcasts.
Premium Channel’s additional functionality includes the ability to conduct an unlimited number of webcasts each month (Starter Channel’s offers one per month), 90-minute webcasts (Starter Channel offers 30-minute webcasts) and more extensive audience engagement reporting so you can understand your audience in more depth and track their level of engagement. Subscriber data is only provided for subscribers originating from your embedded channel or your direct promotion activities. All automatically recorded webcasts can be archived and made available for viewing for as long as you wish (Starter Channel allows a maximum of six webcasts to be archived).